Technology is rapidly evolving in current times, and businesses must keep up with the latest innovations to ensure they can retain and grow their customer base. As your business gets more advanced, it is important to ensure your customers not only understand but are able to adopt these changes as well.

A robust customer education program can have a huge impact across the business – increasing product adoption, reducing churn, driving customer loyalty and customer advocacy. In this webinar, Lisa Rowan, Research Vice President from IDC, Jamal Watkins, Prime Learning evangelist from Adobe, and Ashish Cherian, Director Worldwide Sales, Adobe will discuss why your business needs to adopt a strong customer education program and how Adobe Captivate Prime can support you with this process.

Join us to learn:

– The role and importance of customer education
– How customer education is conducted today and its role in enriching the customer journey
– Benefits of a well-executed customer education program
– How to be a game changer in your Customer Education capabilities
– How to set up a powerful customer education program using Adobe Captivate Prime